Finding a Real Estate Agent is a Lot Like Online Dating

    By Cindy Harrington
    cindyharrington@bosshardtrealty.com

    With endless possibilities to find your perfect “match,” choosing a REALTOR® turns out to be a lot like online dating. What may be right for one person may not be right for another, but fortunately, there are many ways to sift through the stack of potentials to find the one.

    First, be sure your REALTOR® is with a stable, experienced and financially sound brokerage. You most likely aren’t going on a first date with someone listing unemployment on his or her profile, so why invest time with a brokerage that lacks the financial capacity to advertise heavily, especially in print and online? A well-developed advertising budget can make a big difference to help you capture as many potential buyers as possible. You want to associate yourself with a company that embraces technology and arms its associates with the tools needed to get the job done.

    In addition to becoming well acquainted with the brokerage, you should take a look at the REALTOR’s® bio and ask them plenty of questions. This will help you find a REALTOR® who will work well with your personality and be able to meet your needs. By asking questions you will find out quickly if the “ad” matches the person.

    To find someone you can trust you need to read the signs. If the REALTOR® promised to provide you with information, did he or she come through? Did they arrive to the appointment on time? Did the REALTOR® give you his or her undivided attention or did he or she take calls and text messages during
    the presentation? Did he or she make any suggestions that may improve the chances of selling or buying? Was the agent a good listener or was this simply a monologue? Consider the answers to these questions before moving forward with this relationship. If the REALTOR® is not responsive to phone calls
    and email inquiries and you feel like they just aren’t that into you, move on and find a better fit.

    One last thing to consider before you make your final decision is how other people interact with your potential REALTOR®. It probably wouldn’t go over very well if you asked a potential date for references but unlike online dating, you can ask a REALTOR® for references.

    Jumping into the world of real estate can be intimidating, but if you do your homework you will find someone to guide you through it. You just might have to kiss a few frogs first.

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